SOCIAL MEDIA MARKETING - POST CAMPAIGNS VS CREATIVE AD CAMPAIGNS


Creative Ad Campaign

The Creative ad campaign runs the length of the partnership and is the "meat and potatoes."

The Goal

  • We create Social Acceptance - Social Acceptance is a person's willingness to recognize and promote the brand.
  • We send people to your website to learn more which in turn helps your SEO. SEO is search engine optimization which helps your ranking in major search engines such as Google
  • We create a call-to-action
  • We engage with a new audience outside of your current followers
  • We grow your followers on Facebook

Creative Ad CAMPAIGN Example

Creative Ad CAMPAIGN Results

People Reached: 42,000

The number of people your ad was shown to.

People Taking Action: 19,582

Conversion Rate: 47.2%

The number of unique people who took an action such as liking your page or installing your app as a result of your ad. For example, if the same person likes and comments on a post, they will be counted as 1 unique person.

Website User Traffic: 4,265


The number of actions as a result of your ad. The results you see here are based on your objective.


Post CAMPAIGN

The post campaigns are solely focused on engaging with your current followers and their friends. 

The goal

The goal here is very simple. We are engaging with only your followers who are past the social acceptance mark and have become socially delighted. Social delight is when followers have had a positive experience and engage regularly with your brand.

Post Campaign Example

 

POST CAMPAIGN RESULTS

People Reached: 11,415

The number of people your ad was shown to.

Total Engagement: 402

The number of unique people who took an action such as liking your page or installing your app as a result of your ad. For example, if the same person likes and comments on a post, they will be counted as 1 unique person.


Like what you see? Enroll into a package today by emailing us or calling!